Take a spin in the world of analytics and expand your horizons. Top tier web analytic companies will battle to define customer engagement: "What is online engagement? How can it be measured? and How can you tell when engagement is weakening?" This showdown will allow you to see three different perspectives as "Customer Engagement" is measured in various ways depending upon the company and product.

Join the excitement! There is no right or wrong approach to measurement, only the best and most efficient methods will prevail in this showdown. Be here to examine each panelist’s methods, metrics, website initiatives and successful campaigns.